Why Women Shop: Secrets Revealed

By Michael Beverland and Stella Minahan

Women who shop are an extraordinary force in retail. They are knowledgeable and astute - and they are very clear about how much their financial power and use of word of mouth can help or hinder a... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0731402790
• ISBN13: 9780731402793
• Release Date: September 2005
• Publisher: Wrightbooks
• Length: 208 Pages
• Weight: 0.58 lbs.
• Dimensions: 0.5" x 5.6" x 8.2"