White Paper Marketing; More Sales Leads, Less Effort

By Mitt Ray, Lawrence Harte, Carolyn Luck

White paper marketing programs can transform ineffective and costly push advertising marketing campaigns into highly qualified pull marketing successes. White papers can allow you to receive hundreds... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1932813802
• ISBN13: 9781932813807
• Release Date: July 2010
• Publisher: Althos
• Length: 270 Pages
• Weight: 1.00 lbs.
• Dimensions: 0.6" x 9.3" x 7.5"