SCORE A TOUCHDOWN WITH YOUR SMALL BUSINESS! Drawing on his experience as a top entrepreneur, and displaying the energy and grit that saw him through dozens of professional ups and downs, Football Hall of Famer Fran Tarkenton presents field-tested guidelines that anyone starting a business will value. Offering inspiration, insight, and practical know-how, he shows you how to: * Build victories and knowledge upon mistakes and failures * Take wise risks without gambling * Create value in personal and professional life by building trusting relationships * Think like "All-Star Outside-the-Box" thinkers, such as his friends Ted Turner and the late Sam Walton * Choose heroes and develop "magnificent obsessions" * Practice leadership and employ teamwork to accomplish all your goals * And much more! Distinguished by Tarkenton's finely tuned business acumen, What Losing Taught Me About Winning gives you all the guidance you need to make the most of your entrepreneurial ventures, whether you're just starting out or facing new challenges.
I must admit that I was a bit skeptical about buying and reading a book on business by one of my favorite sports figures. Boy am I glad I did! The information and insights presented by the author were a godsend to someone like me who does not have a successful mentor to show me the ropes. Fran Tarkenton explains in a most candid, clear and concise way, the little nuances that often confuse those of us who don't have much hands-on experience in running a business. Anybody trying to start a business, who does'nt read this book because it was written by an ex-football player should have his head examined..
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