Velocity: From the Front Line to the Bottom Line

By Dale Pollak

Book Overview

In Velocity: From the Front Line to the Bottom Line, retail automotive expert Dale Pollak reveals how dealers in today's pre-owned automotive marketplace can shift out of low gear toward accelerated profits. Today's dealers are facing increased competition brought on by Internet shopping. Pollak delivers a gut check to dealers employing traditional used car disciplines while revealing new strategies that turn money-losing departments into profit-generating winners. "The used vehicle marketplace is less giving and less forgiving than it's ever been before. Astute, investment-minded management processes are essential for today's dealers to survive and thrive," says Pollak.

• Format: Hardcover
• Language: English
• ISBN: 0976009579
• ISBN13: 9780976009573
• Release Date: January 2008
• Publisher: New Year Publishing LLC
• Length: 208 Pages
• Weight: 0.93 lbs.
• Dimensions: 0.9" x 5.8" x 8.6"