The Translation of Advertising Texts

By Karen Smith

Since the end of Communism, Western adverts have flooded the Russian market. These have been translated, with strategies ranging from complete transference to the creation of new texts. The... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3639217829
• ISBN13: 9783639217827
• Release Date: January 2010
• Publisher: VDM Verlag
• Length: 296 Pages
• Weight: 0.96 lbs.
• Dimensions: 0.7" x 6.0" x 9.0"