The Step-By-Step Guide to Build Your Brand: 16 Steps for Creating and Maintaining an Unforgettable Business

By Sheralyn Pratt

Book Overview

If you're looking for straight talk on branding--what it is, what it isn't, and how it's done--this book is for you. Branding your company takes more than adding a logo. This book walks you through how to: Build a memorable brand identity Create strong messaging that connects with customers Identify and communicate your differentiators Attract customers who share your visionTo create a brand, you need to project a vision and reputation worthy of loyalty. Use the sixteen steps in this book to build your brand, and transform your business into a strong competitor that will attract the target customers you've been searching for.

• Format: Paperback
• Language: English
• ISBN: 097433314X
• ISBN13: 9780974333144
• Release Date: February 2015
• Publisher: Wicked Sassy
• Length: 182 Pages
• Weight: 0.41 lbs.
• Dimensions: 0.4" x 5.0" x 8.0"