A Design Driven Guide for Entrepreneurs: Strategies for Starting Up in a Multiverse

By Joseph Press, Kiely Sweatt, Rhea Alexander, et al.

A new wave of entrepreneurs is leading a global paradigm shift towards values-driven business. This book empowers you to challenge the status quo and create value through its unique and adaptive approach to venture-building by design.

Authored by a multidisciplinary team of practicing design strategists, business leaders, academics, and entrepreneurs, this hands-on guide models strategic design as a mindset for starting up: framing problems, applying methods, identifying opportunities, and creating pathways forward through futures and systems thinking. Carefully curated case studies of young impact-driven entrepreneurs along with resources, including action-based frameworks, diagrams, and templates for founders to replicate, and a reader's checklist to enable the transformation of daily practice, will open new dimensions that amplify the global shift towards a more regenerative world and a multiverse of possibilities.

Are you ready to journey to places where ideas for products, services, and experiences transform how we live and work? Then this guide is for you: the Design-Driven Entrepreneur.

• Format: Paperback
• Language: English
• ISBN: 1032129948
• ISBN13: 9781032129945
• Release Date: May 2023
• Publisher: Routledge
• Length: 252 Pages
• Weight: 0.95 lbs.
• Dimensions: 0.6" x 6.7" x 9.6"