Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself

By Laurie Schneider Adams

Book Overview

Want a new job or career? Need to demonstrate more value to customers or employers? Use today s hottest social media platforms to build the powerful personal brand that gets you what you want In this completely updated book, Erik Deckers and Kyle Lacy help you use social media to attract new business and job opportunities you ll never find any other way. From Facebook to Pinterest to video sharing, this book is packed with new techniques and ideas that are "practical, easy, and effective." Deckers and Lacy show you how to supercharge all your business and personal relationships demonstrate that you are the best solution to employers or partners toughest problems become a recognized thought leader and turn your online network into outstanding jobs, great projects, and a fulfilling, profitable career DISCOVER HOW TO: Choose today s best social media tools for your personal goals Build an authentic storyline and online identity that gets you the right opportunities Make the most of Facebook, LinkedIn, and Twitter and leverage new platforms like Pinterest and Google+ Build connections and prove expertise by sharing video on YouTube and Vimeo Find yourself on search engines and then optimize your personal online presence Promote your events, accomplishments, victories and even defeats and lessons learned Integrate online and offline networking to get more from both Reach people with hiring authority and budgets on LinkedIn Use Twitter to share the ideas and passions that make you uniquely valuable Avoid killer social networking mistakes Leverage your online expert status to become a published author or public speaker Measure the success of your social media branding Get new projects or jobs through your online friends and followers Learn more with Branding Yourself Video Lessons. For additional information go to quepublishing.com/BrandingYourselfVideos. " This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0789749726
• ISBN13: 9780789749727
• Release Date: July 2012
• Publisher: Que
• Length: 381 Pages
• Weight: 1.20 lbs.
• Dimensions: 0.9" x 5.9" x 8.9"

Customer Reviews

Every aspiring chessplayer should own this book!

I'd been playing chess off and on since the Fischer craze in 1972, and didn't have anywhere near an understanding of chess until I read Silman's "How to Reassess Your Chess." This book should be in every chess player's library. It's easy to read, easy to understand, and the concepts will alter the way one thinks about chess play.

Yes, it's as good as the reviews are saying

Awesome is the first thing that comes to my mind when I read this book. From the first chapter on "opposition" I was learning new things. Here's a few things that I'd like to share/advise about this book:1) Read this early in your chess career. You'll avoid learning bad habits that will be tough to change, and you'll be in a much better position to understand and learn when studying Grandmaster games.2) Take the time required...

How to Reassess Your Chess

This is a great book. Author did a fantastic job in explaining chess, strategy. It's cntains very important materials and easy to read. I have gained 300 points after reading this book myself! This is a MUST HAVE book that you just have to read!

An absolute must buy - teaches one how to judge positions.

Silman goes through many instructive examples which illustrate particular themes such as: good knight vs. bad bishop, isolated Q-pawn, space advantage, etc. Unlike other chess manuals such as My System by Nimzowitsch, Silman refrains from using lofty language. Instead, via simple and direct words, he conveys to the reader the essence of the position, and how to arrive at a proper evaluation. Definitely worthwhile...