Breaking Away: How Great Leaders Create Innovation That Drives Sustainable Growth - And Why Others Fail

By Phyllis Root

Book Overview

The blueprint for achieving growth and driving shareholder value by embedding support for innovation into every facet of your business Breaking Away is one of the first books to bridge the gap between leadership and innovation by revealing what it takes to create both breakthrough ideas and the leaders who make them happen.

Written by the chief innovation officer for Coca-Cola and a leading recruiter of innovation leaders, Breaking Away provides a framework that executives, managers, and entrepreneurs can use to create an environment that drives REAL innovation, the breakthrough products or services that are: efficient to produce or deliver; in demand; and profitable.

Interviews and case studies of global giants like Burberry, Mastercard, Nestle, GE, HP, Nintendo, and others, show you how leaders put these principles into action: How Ford beat Toyota to the hybrid (and why everyone thinks the Japanese company got there first); how GE is changing the face of cancer treatment; how a self-confessed "snackaholic" drove Lesser Evil Snacks to 120% Y-o-Y growth-and a place among the INC. 500 "fastest growing companies" index.

• Format: Hardcover
• Language: English
• ISBN: 0816697965
• ISBN13: 9780816697960
• Release Date: April 2019
• Publisher: University of Minnesota Press
• Length: 40 Pages
• Weight: 0.86 lbs.
• Dimensions: 0.5" x 7.2" x 11.0"
• Age Range: 4 to 9 years
• Grade Range: Preschool to Grade 4

Customer Reviews

Excellent Review of Fraudulent "Jesus-Revised" Movement

For the past few years we've heard the psuedoscholars talk about "suppressed" and "banned" and "lost" "gospels" and the like. Fiction authors like Dan Brown try to pass their wild tales off as history, even though every historian is laughing at them. Here, finally, is an accessible, yet scholarly, book that looks at all of the myth-making, the falsities and the real history of these matters. Turns out there was no gestapo-like...

very informative

In the last few years there has been a proliferation of media products related to the various "gospels" of Jesus. Some are presented as fact, while others are presented as fiction. In either case, there are writings which are called "gospels" which are under consideration. What are these books? Are they things that should have been included in the Bible, but were left out for religious-political reasons? Are they heretical...