The Business Policy Game: An International Simulation: Player's Manual

By Richard V. Cotter

This simulation is designed to provide students with an exciting environment in which to learn strategic management. In addition, it provides an integrative experience in the study of business... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0133391442
• ISBN13: 9780133391442
• Release Date: January 1995
• Publisher: Prentice Hall
• Length: 304 Pages
• Weight: 1.32 lbs.
• Dimensions: 0.8" x 8.3" x 11.0"

Customer Reviews

Excellent book for business simulation

The Business Policy Game (BPG) is a simulation of a business that takes place on a virtual world where only two countries exist, and you run a company that has competitors. You are the CEO and the CFO of this company. You take decisions about marketing, production, finances to make your company the best of the world.This book is the BPG Manual, and contains the description of the world that the simulation develops. It is clearly written, and contains a detailed description of the process you have to follow to take decision on the Business Policy Game.I think this provides valuable experience on running a real company.