Television and the Political Image: A Study of the Impact of Television on the 1959 General Election

By Denis McQuail and Joseph Trenaman

Was the 1959 UK General Election the first television election? Could television be used to create a Party 'image'? Television and the Political Image (1961) provides answers to both these questions.

• Format: Paperback
• Language: English
• ISBN: 1032602821
• ISBN13: 9781032602820
• Release Date: June 2025
• Publisher: Routledge
• Length: 294 Pages