Streetfighter Marketing

By Jeff Slutsky

Book Overview

Jeff Slutsky, prominent consultant and successful author, offers an innovative marketing strategy that will work equally well for retailers, service firms, franchise units, mom-and-pop stores, and the... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 002929231X
• ISBN13: 9780029292310
• Release Date: January 1994
• Publisher: Lexington Books
• Length: 244 Pages
• Weight: 1.70 lbs.
• Dimensions: 9.5" x 1.3" x 6.8"

Customer Reviews

A must read for small business and franchise ownwers

This book is full of terrific, low cost marketing ideas for small business and franchise owners looking to boost sales. Actually, large companies could benefit from many of these ideas as well. Moreover, the authors mention a number of case histories in illustrating their ideas. I wholeheartedly recommend this book