Business Model Innovation

By Allan Afuah

Book Overview

In today's fast-changing business environment, those firms that want to remain competitive must also be innovative. Innovation is not simply about developing new technologies into new products or... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0415817404
• ISBN13: 9780415817400
• Release Date: March 2014
• Publisher: Routledge
• Length: 376 Pages
• Weight: 1.52 lbs.
• Dimensions: 9.7" x 0.8" x 6.8"

Customer Reviews

Outstanding frameworks

This is a great book. Be forewarned, though, that it is not a quick business-book-of-the-week toss off. It is a serious, academic approach to the topic. The ideas Mr. Afuah presents are immediately usable no matter what level you are at within an organization. I strongly recommend this book to anyone trying to understand, or improve their understanding of corporate strategy in the modern world.

An excellent framework for processing business strategy ideas

In a very practical way, this is the book for quickly and confidently establishing the merits of ideas for the business strategy game - either to play existing games masterfully or make new rules. The concepts provide invaluable framework for incisive questioning and decision-making at strategy meetings. The numerous cases give more insight, are inspiring and fun to read.

Excellent book on business strategy

This is an excellent book for how to develop and evaluate business strategy for "new game" situations that don't line up well with traditional business strategy texts. The book has a framework that can be applied to new products and/or help with how to effectively respond to a change in technology or a competitors strategy. The cases at the end of the book provide great examples!