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Paperback Sport Fans: The Psychology and Social Impact of Fandom Book

ISBN: 1138683167

ISBN13: 9781138683167

Sport Fans: The Psychology and Social Impact of Fandom

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Format: Paperback

Condition: New

$69.99
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Book Overview

Sports, and the fans that follow them, are everywhere. Sport Fans: The Psychology and Social Impact of Fandom examines the affective, behavioral, and cognitive reactions of fans to better comprehend how sport impacts individual fans and society as a whole. Using up-to-date research and theory from multiple disciplines including psychology, sociology, marketing, history, and religious studies, this textbook provides a deeper understanding of topics such as:

the pervasiveness of sport fandom in society

common demographic and personality characteristics of fans

how fandom can provide a sense of belonging, of uniqueness, and of meaning in life

the process of becoming a sport fan

sport fan consumption

and the future of sport and the fan experience.

The text also provides a detailed investigation of the darker side of sport fandom, including fan aggression, as well as a critical look at the positive value of fandom for individuals and society.

Sport Fans expertly combines a rigorous level of empirical research and theory in an engaging, accessible format, making this text the essential resource on sport fan behavior.

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