Sámi Media and Indigenous Agency in the Arctic North
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Book Overview
Digital media-GIFs, films, TED Talks, tweets, and more-have become integral to daily life and, unsurprisingly, to Indigenous people's strategies for addressing the historical and ongoing effects of colonization. In S?mi Media and Indigenous Agency in the Arctic North, Thomas DuBois and Copp?lie Cocq examine how S?mi people of Norway, Finland, and Sweden use media to advance a social, cultural, and political agenda anchored in notions of cultural continuity and self-determination. Beginning in the 1970s, S?mi have used S?mi-language media--including commercially produced musical recordings, feature and documentary films, books of literature and poetry, and magazines--to communicate a sense of identity both within the S?mi community and within broader Nordic and international arenas.
In more contemporary contexts--from YouTube music videos that combine rock and joik (a traditional S?mi musical genre) to Twitter hashtags that publicize protests against mining projects in S?mi lands--S?mi activists, artists, and cultural workers have used the media to undo layers of ignorance surrounding S?mi livelihoods and rights to self-determination. Downloadable songs, music festivals, films, videos, social media posts, images, and tweets are just some of the diverse media through which S?mi activists transform how Nordic majority populations view and understand S?mi minority communities and, more globally, how modern states regard and treat Indigenous populations.
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