Samsung: The Business Behind the Technology

by Cath Senker

Take a behind-the-scenes look at one of the world's biggest technology companies. See how Samsung grew from a small food export company to the manufacturer of so many must-have gadgets in just fifty years. This book uncovers:

● Some of the key players driving Samsung's meteoric rise.
● How the company consistently stays on the cutting edge of technological innovation.
● The marketing and public relations strategies...

• Format: Library Binding
• Language: English
• ISBN: 1512405914
• ISBN13: 9781512405910
• Release Date: January 2016
• Publisher: Lerner Publications (Tm)
• Length: 32 Pages
• Weight: 1.40 lbs.
• Dimensions: 0.3" x 8.9" x 10.7"
• Age Range: 9 to 12 years
• Grade Range: Grades 4 to 7