David C. Forward sets out to discover the insider secrets of America's hottest sales professionals, among them are Frank Pacetta (Xerox), John Thrackran (Dupont), and Alice Melcher (Avon). Their real-life stories provide successful, inspirational ideas salespeople can apply to any product they sell-from airplane parts to fiber-optic cable, automobiles to chemicals, and everything in-between. Woven into the stories are tips and illustrations on topics like leadership, motivation, management, closing the sale, client relationships, cold-calling, and more. About the Author David C. Forward is the author of Heroes After Hours: Extraordinary Acts of Employee Volunteerism (Jossey-Bass). He lives in Medford, New Jersey.
One of the best reads ever for anyone wanting to know how to sell like the pros, year after year. I credit Sales SuperStars for helping me reach President's Club for the past 4 years straight.
Get it while you can!!
Published by Thriftbooks.com User , 23 years ago
I have no idea how this one fell through the cracks as it should have been one of the all time classics and a best-seller. It's absolutely fantastic, offering insight into a variety of salespeople's rise from various backgrounds and humble beginnings to superstars in many different industries. The individual accounts are easy to read in a short sitting. Each one inspires and motivates through relating real-life struggles and hurdles each superstar faced on the way to the top ... struggles that are strikingly familiar to all salespeople. It's a book to keep in the briefcase and review often as it's wisdom is timeless and encouraging without sensationalism. A must-have.
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