Sales Management: Concepts, Practices, and Cases (Mcgraw Hill Series in Marketing)

By Eugene M. Johnson

Thoroughly updated and completely rewritten, this second edition aims to capture the vitality of sales management in an environment that is constantly changing. Noted for its realism in presenting the... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0070326525
• ISBN13: 9780070326521
• Release Date: January 1994
• Publisher: McGraw-Hill Companies
• Length: 564 Pages
• Weight: 2.36 lbs.
• Dimensions: 0.9" x 8.6" x 11.0"