Reaching Women:: The Way to Go in Marketing Healthcare Services

By Barbara Alpern Lehman

Reaching Women is the condensed version of years of experience in reaching and motivating key audiences through marketing and advertising. Readers will learn why the women's market has become a... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0595187242
• ISBN13: 9780595187249
• Release Date: May 2001
• Publisher: iUniverse
• Length: 168 Pages
• Weight: 0.55 lbs.
• Dimensions: 0.5" x 5.6" x 8.7"