Quantitative User Experience Research: Informing Product Decisions by Understanding Users at Scale

by Chris Chapman and Kerry Rodden

This book is your definitive guide to the rapidly growing role of Quantitative User Experience (Quant UX) Research in product development. The book provides an overview of the skills you need on the job, presents hands-on projects with reusable code, and shares advice on starting and developing a career. The book goes beyond basic skills to focus on what is unique to Quant UX. The authors are two of the most widely recognized practitioners in Quant...

• Format: Paperback
• Language: English
• ISBN: 1484292677
• ISBN13: 9781484292679
• Release Date: June 2023
• Publisher: Apress
• Length: 374 Pages
• Weight: 1.52 lbs.
• Dimensions: 0.8" x 7.0" x 10.0"