Purpose-Driven Organization: Unleashing the Power of Direction and Commitment (Jossey Bass Business and Management Series)

By Perry Pascarella and Mark A. Frohman

Book Overview

Explains how organizational leaders, by defining and developing a corporate purpose, can create a framework for making decisions that will unleash company potential for creativity, initiative, and innovation. Shows step by step how to uncover an organization's unique purpose and spark a unifying vitality and commitment among employees.

• Format: Hardcover
• Language: English
• ISBN: 1555421768
• ISBN13: 9781555421762
• Release Date: September 1989
• Publisher: Jossey-Bass
• Length: 177 Pages
• Weight: 1.05 lbs.
• Dimensions: 0.8" x 6.3" x 9.2"

Customer Reviews

Still applicable almost a decade later

This book is excellent material for all levels of managers. It provides valuable lessons for inspiring and motivating your employees toward a common goal.