Business in Action

By John V. Thill and Courtland L. Bovée

For introductory courses in business. This ISBN is for the Pearson eText access card. A concise and comprehensive introduction to business Business in Action remains the premier, comprehensive textbook for important introductory business principles and concepts. Featuring a highly organized, objective-driven structure, the text incorporates relevant, contemporary examples and trends from the business world. Now 16 chapters (down from 20), the 9th Edition has been streamlined to better match the needs of the course. New material, visuals, and assessment questions cover the full spectrum of contemporary business topics without filler or fluff. So students can focus on what's important -- developing the skills today's business leaders are looking for. Pearson eText is a simple-to-use, mobile-optimized, personalized reading experience that can be adopted on its own as the main course material. It lets students highlight, take notes, and review key vocabulary all in one place, even when offline. Seamlessly integrated videos and other rich media engage students and give them access to the help they need, when they need it. Educators can easily customize the table of contents, schedule readings and share their own notes with students so they see the connection between their eText and what they learn in class -- motivating them to keep reading, and keep learning. And, reading analytics offer insight into how students use the eText, helping educators tailor their instruction. NOTE: Pearson eText is a fully digital delivery of Pearson content and should only be purchased when required by your instructor. This ISBN is for an access card to Pearson eText. In addition to your purchase, you will need a course invite link, provided by your instructor, to register for and use Pearson eText.

• Format: Printed Access Code
• Language: English
• ISBN: 0135636310
• ISBN13: 9780135636312
• Release Date: April 2019
• Publisher: Pearson
• Length: 576 Pages