Multimodality and Identity

by Theo van Leeuwen

Book Overview

This book brings together the work of leading theorist, Theo van Leeuwen, on typography, colour, texture, sound and movement, and shows how they are used to communicate identity, both corporate and individual. The book provides a detailed approach to analysing the key elements of multimodal style, and shows how these can be applied to a wide range of domains, including typography, product design, architecture, and animation films.

Combining...

• Format: Paperback
• Language: English
• ISBN: 081534905X
• ISBN13: 9780815349051
• Release Date: July 2021
• Publisher: Routledge
• Length: 180 Pages
• Weight: 0.88 lbs.
• Dimensions: 0.5" x 6.1" x 9.2"