Microeconomics for Managers: Principles and Applications

by Dwight R. Lee, D. Eric Schansberg, Richard B. McKenzie

This fully updated fourth edition explores microeconomic concepts, with a distinctive emphasis on 'the economic way of thinking' and its applicability to sharp managerial thinking, productivity, and good decision-making. It stands apart due to its strong focus on practical and applied knowledge from the business context and its unique structure (Part I of each chapter develops key economic principles; Part II draws on those principles to discuss organizational...

• Format: Hardcover
• Language: English
• ISBN: 1009354787
• ISBN13: 9781009354783
• Release Date: May 2024
• Publisher: Cambridge University Press
• Length: 566 Pages
• Weight: 2.88 lbs.
• Dimensions: 1.3" x 7.3" x 10.0"