LOGO: The Reference Guide to Symbols and Logotypes (Corporate Identity Book, Branding Reference for Designers and Design Stu

By Michael Evamy

Book Overview

"The next time you are tempted to design a logo, take a look at this book. Chances are, it has already been done. By raising the bar, this wonderful resource will make better designers of all of us." - Michael Bierut

This vast collection of over 1,300 symbols and logotypes - clearly arranged across 75 different categories according to their basic visual form - includes the work of past masters, such as Paul Rand and Saul Bass, alongside some of the most exciting work from contemporary designers.

This is a complete, taxonomical guide to the history, development and style of identity design.

• Format: Paperback
• Language: English
• ISBN: 1780671806
• ISBN13: 9781780671802
• Release Date: February 2015
• Publisher: Laurence King
• Length: 352 Pages
• Weight: 1.66 lbs.
• Dimensions: 1.3" x 6.0" x 7.6"