Location Strategies for Retail and Service Firms

By Avijit Ghosh and Sara L. McLafferty

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• Format: Hardcover
• Language: English
• ISBN: 0669120324
• ISBN13: 9780669120325
• Release Date: January 1987
• Publisher: Lexington Books
• Length: 212 Pages
• Weight: 1.35 lbs.

Customer Reviews

Retail models for location strategy

Ghosh's book is one of the most highly regarded and comprehensive books on location-based analysis for retail establishments. It is an essential book for retail analysts engaged in site selection and modeling for estimating sales potential.