New reality - customers find you online and you can grow your business using evolving technologies and marketing tools that are often FREE. This 6-page laminated guide is loaded with statistics so you know what drives customers to local businesses, and more importantly, how you can do it using the right tools. Suggested uses: o Business Owner/Manager - optimize your use of marketing tools and tactics provided in the guide by testing their effectiveness then using what works from this toolbox o Entrepreneurs - start your business with a bang not a whimper, learn what you need to build a presence before you even open your doors o Students of Business - familiarize yourself with real-world marketing solutions for small and large businesses
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