The internationally acclaimed co-authors of LISTEN MORE SELL MORE bring a combined history of sales and sales-training success that spans 80+ years. This volume, the first of a forthcoming series of three, not only offers a uniquely different, proven effective, and simple approach to learning how to sell but also a better way for seasoned salespeople to turn more sales in less time. The result is better, easier, and faster sales closing skill for beginners and professionals alike. This text utilizes a complete training course laid out across a step-by-step format that includes vital basic data missing from other sales-training methods; real-life stories from the authors' sales careers; exclusive, author-developed selling exercises that force immediate application and increased understanding of how to sell well; and the "Million Dollar Definition" of a closing question that has literally earned tens of millions in sales for salespeople trained in this approach. This volume is the basic textbook upon which the authors conduct their sales workshops which have brought rave reviews internationally The authors are available for media appearances; indeed, they already have appeared in several countries for consultations and book-signings of their other books.
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