Joe Public Doesn't Care About Your Hospital

By Chris Bevolo

Book Overview

Hospital and health system marketers are facing unprecedented pressure to demonstrate results while facing dramatic changes in their industry. To meet those challenges, marketers must boldly break the... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1605440108
• ISBN13: 9781605440101
• Release Date: September 2011
• Publisher: RockBench Publishing
• Length: 180 Pages
• Weight: 0.95 lbs.