"International Business, 9th Edition, by Collinson, Narula, Qamar and Rugman combines data, evidence, case studies and latest examples to reflect the new realities of managing multinational businesses in a rapidly changing world. It connects key theories, methodological tools and analytical frameworks to map trends, make predictions and take on the role of decision makers in business and governments to enable them to lead organizations with real insight in a complex, global business environment"--
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