Industrial Marketing: Analysis, Planning, and Control

By Robert R. Reeder

This text provides an overview of industrial marketing. It includes a section on industrial marketing environments, with numerous international considerations, a discussion of high-technology exports... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 013457110X
• ISBN13: 9780134571102
• Release Date: January 1991
• Publisher: Prentice Hall
• Length: 670 Pages
• Weight: 2.50 lbs.