The unspoken entrepreneurial assumption is that every would-be business owner's goal is to build a Microsoft or Wal-Mart. Not so A growing percentage of entrepreneurs are creating their own ventures... This description may be from another edition of this product.
This book offers a fresh perspective on starting a running a business. While other small business books that I've read concentrate on growing a business to become a major corporation with venture capital, etc., I just want an alternative to my 9-5 job so I can spend some time with my kids and do some of the other things I enjoy. The author is talking directly to people like me. The book is well written without a lot of technical terminology. It includes lots of clear and easy-to-follow steps for setting up and running a lifestyle business.
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