Global Media Sport: Flows, Forms and Futures

by David Rowe

How has globalization impacted on sports media? What are the economic ramifications? And what is the future of sports media?

In order to answer these questions, this book investigates the constituents, dimensions and implications of the flows of media sport from the Global West to the Global East, and in the reverse direction. At an historical moment when the relative stability of the Western media sport order is under challenge, it analyses...

• Format: Paperback
• Language: English
• ISBN: 1472539427
• ISBN13: 9781472539427
• Release Date: January 2014
• Publisher: Bloomsbury Academic
• Length: 192 Pages
• Weight: 0.61 lbs.
• Dimensions: 0.4" x 6.1" x 9.2"