Global Marketing Management: Cases and Readings

by John A. Quelch, Robert D. Buzzell, Christopher A. Bartlett

No Synopsis Available.

• Format: Paperback
• Language: English
• ISBN: 0201539721
• ISBN13: 9780201539721
• Release Date: January 1995
• Publisher: Addison Wesley Longman
• Length: 686 Pages
• Weight: 1.90 lbs.
• Dimensions: 1.1" x 6.2" x 9.1"