Homo Zapiens

By Victor Pelevin

Book Overview

The collapse of the Soviet Union has opened up a huge consumer market, but how do you sell things to a generation that grew up with just one type of cola? When Tatarsky, a frustrated poet, takes a job as an advertising copywriter, he finds he has a talent for putting distinctively Russian twists on Western-style ads. But his success leads him into a surreal world of spin doctors, gangsters, drug trips, and the spirit of Che Guevera, who, by way of a Ouija board, communicates theories of consumer theology. A bestseller in Russia, Homo Zapiens displays the biting absurdist satire that has gained Victor Pelevin superstar status among today's Russian youth, disapproval from the conservative Moscow literary world, and critical acclaim worldwide.

• Format: Paperback
• Language: English
• ISBN: 0142001813
• ISBN13: 9780142001813
• Release Date: December 2002
• Publisher: Penguin Publishing Group
• Length: 256 Pages
• Weight: 0.49 lbs.
• Dimensions: 0.5" x 5.1" x 7.7"
• Age Range: 18 years and up
• Grade Range: Postsecondary and higher