Excellence in Internal Communication Management

By Shannon A Bowen, Rita Linjuan Men, Shannon A. Bowen

Book Overview

This book integrates theories, research insights, practices, as well as current issues and cases into a comprehensive guide for internal communication managers and organizational leaders on how to communicate effectively with internal stakeholders.

Important topics such as engagement, trust, change communication, new technologies, leadership communication, ethical decision making, transparency and authenticity, and measurement are discussed.

The book concludes with predictions of the future of internal communications research, theory development, and practices.

• Format: Paperback
• Language: English
• ISBN: 1631576755
• ISBN13: 9781631576751
• Release Date: January 2017
• Publisher: Business Expert Press
• Length: 242 Pages
• Weight: 0.80 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"