Corporate Social Responsibility: Balancing Tomorrow's Sustainability and Today's Profitability

By David E. Hawkins

Book Overview

Many companies recognize the importance of corporate social responsibility, but seek to understand how this can be harmonized with current profitability. This new approach draws upon many contemporary examples to show how to balance short term profitability with long term sustainability.

• Format: Hardcover
• Language: English
• ISBN: 023000220X
• ISBN13: 9780230002203
• Release Date: March 2006
• Publisher: Palgrave MacMillan
• Length: 280 Pages
• Weight: 1.30 lbs.
• Dimensions: 0.9" x 6.5" x 9.5"