Corporate Renaissance

By Richard L. Lynch and Kelvin F. Cross

This text argues that the re-engineering movement of today improves on the prevailing wisdom of traditional business models and is driven by expectations and a pursuit of excellence beyond the capabilities of current business theory and practice. After re-examination of customer needs, industry, markets and technology, business leaders must impart a clear vision and perspective on meeting needs in the market-place with new processes. This book is designed for executives and managers who need to redesign business systems and organizations that are fundamentally out of touch with market realities.

• Format: Paperback
• Language: English
• ISBN: 1557864713
• ISBN13: 9781557864710
• Release Date: May 1995
• Publisher: Wiley
• Length: 336 Pages
• Weight: 1.00 lbs.
• Dimensions: 0.7" x 6.0" x 9.1"

Customer Reviews

The best handbook

The book is crisply written, and gives some remarkably clear insights and advice on reengineering. It also provides some useful, applicable tools (process maps, LP diagrams) to make an effort more effective. Advice includes service quality design, organizing a reengineering effort, and implementation. All is invaluable.I stongly recommend this book.

Still waiting for your next book

Where's the great editorals from some leading authors and experts in the field ? Just started to re-read. Great stuff for those spearheading a re-engineering project. Still awaiting your next text/book from the trio of Kelvin, Rich and John.