Communication For Change Management: Mastering Communication To Architect Change

By Gifford Thomas

Are you familiar with any of the statements below:

-"I was baffled about the changes in my company."

-"Management fail to communicate the reason for the change."

-"I offered my feedback, but my manager did not take me seriously."

- "I heard about the changes via the grave vine."

-"I have problems communicating with my team."

-"My employees are not buying into the changes."

Sadly, when companies promote people into leadership positions and do not provide the necessary training, the company becomes severely over management with many bosses who have significant problems communicating with their team.

From my research, 60% of new managers underperform in their first two years, resulting in increased performance gaps, an uninspired workforce and a significantly high employee turnover rate. Many managers and leaders have a significant problem communicating effectively with their team; as a result, their team suffers, and their organization becomes a very toxic workplace. Change is hard for many people; quite frankly, people don't like change. As the leader, you must understand the crucial role communication plays in your organization, especially during a change, because it will determine if your change is a success or a complete failure.

This book will help all leaders (existing, new and upcoming) understand why communicating is so essential during a change, the various communication channels one can use to deliver their message, how to segment your communication and many more. This book will help any leader from any sector create an excellent organization and, in the process, help all leaders become great communicators who can lead any change successfully.

• Format: Paperback
• Language: English
• ISBN: 1980518785
• ISBN13: 9781980518785
• Release Date: July 2018
• Publisher: Independently Published
• Length: 120 Pages
• Weight: 0.45 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"