Children's Food: Marketing and Innovation

By G. Smith

Book Overview

The purpose of this book is to serve as essential reading for those innovating and marketing food products for children as well as those determined to better understand the children's marketplace in... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0751402745
• ISBN13: 9780751402742
• Release Date: July 1997
• Publisher: Springer
• Length: 258 Pages
• Weight: 1.24 lbs.
• Dimensions: 0.7" x 6.1" x 9.2"