Brandscapes: Architecture in the Experience Economy

By Anna Klingmann

In the twenty-first century, we must learn to look at cities not as skylines but as brandscapes and at buildings not as objects but as advertisements and destinations. In the experience economy,... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0262113031
• ISBN13: 9780262113038
• Release Date: January 2007
• Publisher: Mit Pr
• Length: 364 Pages
• Weight: 2.70 lbs.
• Dimensions: 9.3" x 1.0" x 7.3"