Blog, Inc.: Blogging for Passion, Profit, and to Create Community

By Joy Deangdeelert Cho

Book Overview

With roughly 95,000 blogs launched worldwide every 24 hours (BlogPulse), making a fledgling site stand out isn't easy. This authoritative handbook gives creative hopefuls a leg up. Joy Cho, of the award-winning Oh Joy , offers expert advice on starting and growing a blog, from design and finance to overcoming blogger's block, attracting readers, and more. With a foreword from Grace Bonney of Design*Sponge plus expert interviews, this book will fine-tune what the next generation of bloggers shares with the world. Learn how to: - Design your site - Choose the right platform - Attract a fan base - Finance your blog - Maintain work/life balance - Manage comments - Find content inspiration - Overcome blogger's block - Choose the right ads - Develop a voice - Protect your work - Create a media kit - Leverage your social network - Take better photographs - Set up an affiliate program - Partner with sponsors - Build community - Go full-time with your blog - And more

• Format: Paperback
• Language: English
• ISBN: 1452107203
• ISBN13: 9781452107202
• Release Date: September 2012
• Publisher: Chronicle Books
• Length: 184 Pages
• Weight: 0.75 lbs.
• Dimensions: 0.6" x 5.4" x 7.9"