Best Practices in Managing Competitive Intelligence Research: For Pharmaceutical and Biotechnology Managers

By Arjan Singh and Mike Ratcliffe

This publication examines the role of competitive intelligence (CI) in the pharmaceutical industry. It is aimed at helping managers in both pharmaceutical and biotechnology companies better understand... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1523647809
• ISBN13: 9781523647804
• Release Date: February 2016
• Publisher: Createspace Independent Publishing Platform
• Length: 64 Pages
• Weight: 0.29 lbs.
• Dimensions: 0.2" x 6.0" x 9.0"