As Heard on TV: Popular Music in Advertising

by Bethany Klein

Book Overview

The use of popular music in advertising represents one of the most pervasive mergers of cultural and commercial objectives in the modern age. Steady public response to popular music in television... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1409407640
• ISBN13: 9781409407645
• Release Date: April 2010
• Publisher: Routledge
• Length: 178 Pages
• Weight: 3.90 lbs.
• Dimensions: 0.4" x 6.1" x 9.2"