David Ogilvy schuf eines der grö ten Imperien der Werbebranche der Welt - quasi aus dem Nichts! Seine Autobiographie, gespickt mit fesselnd erzählten Anekdoten, lä t den Leser teilhaben am Auf und Ab seines keineswegs geradlinigen Werdeganges, an seinen ersten Eindrücken von Amerika, seinem mittelalterlichen Schlo in Frankreich... Eine spannende, aufschlu reiche Lektüre.
Not your typical autobiography. It's really a memoir because it is less structured than an autobiography. Ogilvy is an asymmetrical thinker who likes being obnoxious. I liked it because he does not disappoint; he does it his way. I was not bored by it.
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