Honoring the Trust: Quality and Cost Containment in Higher Education (JB - Anker Series)
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Remaking The American University: Market-smart And Mission-centered
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The Phd Factory : Training and Employment of Science and Engineering Doctorates in the United States
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Peterson's Strategy and Finance in Higher Education: The Stanford Forum for Higher Education Futures
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Strategic Indicators for Higher Education, 1996
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Marketing management
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Stochastic Models of Buying Behavior
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Planning Models for Colleges and Universities
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An Economic Approach to a Marketing Decision Model
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Academic Quality Work: A Handbook for Improvement (JB - Anker Series)
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Purchasing Behavior and Personal Attributes
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