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      Adrian Webb

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      Running Lean: Iterate from Plan A to a Plan That Works
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      Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist
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      Where Good Ideas Come From: The Seven Patterns of Innovation
      Where Good Ideas Come From: The Seven Patterns of Innovation
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      The Lean Startup
      The Lean Startup
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      The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
      The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
      Al Ries, Jack Trout

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      Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers
      Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers
      Geoffrey A. Moore

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      Rework
      Rework
      Jason Fried, David Heinemeier Hansson

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      Founders at Work: Stories of Startups' Early Days
      Founders at Work: Stories of Startups' Early Days
      Jessica Livingston

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      Winning
      Winning
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      Hooked: How to Build Habit-Forming Products
      Hooked: How to Build Habit-Forming Products
      Nir Eyal

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      First, Break All the Rules: What the World's Greatest Managers Do Differently
      First, Break All the Rules: What the World's Greatest Managers Do Differently
      Marcus Buckingham, Curt Coffman, Gallup Press

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      Startup Communities: Building an Entrepreneurial Ecosystem in Your City
      Startup Communities: Building an Entrepreneurial Ecosystem in Your City
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      Subscribed: Why the Subscription Model Will Be Your Company's Future - and What to Do About It
      Subscribed: Why the Subscription Model Will Be Your Company's Future - and What to Do About It
      Tien Tzuo, Gabe Weisert

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      Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation
      Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation
      Tim Brown

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      Sam Walton: Made In America
      Sam Walton: Made In America
      Sam Walton

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      The Effective Executive: The Definitive Guide to Getting the Right Things Done (Harperbusiness Essentials)
      The Effective Executive: The Definitive Guide to Getting the Right Things Done (Harperbusiness Essentials)
      Peter F. Drucker

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      The Monk and the Riddle : The Education of a Silicon Valley Entrepreneur
      The Monk and the Riddle : The Education of a Silicon Valley Entrepreneur
      Randy Komisar, Kent Lineback

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      The Start-up of You: Adapt to the Future, Invest in Yourself, and Transform Your Career
      The Start-up of You: Adapt to the Future, Invest in Yourself, and Transform Your Career
      Reid Hoffman, Ben Casnocha

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      Business Model Generation
      Business Model Generation
      Alexander Osterwalder, Yves Pigneur

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